Structuralist
Analysis on Maxi-peel TV Ad
“Bakit??? Ayaw kuminis! Sinabon ko
naman,” A teenage girl so worried
after finding out she got a pimple on the cheek exclaimed in overreaction. That
is how the Maxi-peel TV ad started. It might be absurd but this commercial
shows that this is how teens react on the thing, or say, should do so. It
influences the youth to look at having even a single pimple is grossly a big
deal. Like it’s shameful. Unnatural. And – sinister. And so it proceeds with
introducing the solution to the most
dreaded dilemma of the youth.
With
a solution in hand, Julia Montes appeared in camera wearing his beautiful smile
and fair face. Perhaps, it’s saying that when the girl used Maxi-peel too, she’ll be fairer and pimple-less as the celebrity endorser. The advertisement is somewhat
screaming at the face of the audience that if they want to look like Julia,
they’ should apply to their faces what she applies to hers. Evidently, the artist’s power is used in this case for
wider and greater market and that is needless to say a bigger income.
No comments:
Post a Comment